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4th May, 2017

Jimmy Carr presenting Tuna Fish Media and Salford University the award for 'Best use of Social Media' 

Tuna Fish Media are a major player in the digital marketing world and are extremely well known in the Manchester business scene. They also happen to be JCI Manchester Coporate members, and have nominated one of their employees - Hannah Matthewman to be a JCI Manchester Board Member! Every year they go from strength to strength scooping up awards like they're pick and mix! Their latest achievement includes an award at the Chartered Institute of Marketing Awards in London for 'Best Use of Social Media' beating off competition from Facebook! This was for a campaign they did for Salford University, the information for which is below (taken directly from Salford University's website).

For Clearing in 2016 we wanted to direct potential students to the MatchMaker tool that we launched the previous year. MatchMaker is an online tool that allows potential students to enter their UCAS points and interests and then see a list of available courses that may suit them. With over 60,000 courses from across the UK going in to Clearing we knew we had to do something stand out. Given the style of the MatchMaker interface we looked to Tinder for inspiration and ultimately found our answer.  

We created a male and female profile on the popular dating app to encourage social interaction and to start a publicity stir. We backed this with targeted social media and an explainer video. We used local agency TunaFish (headed by alumni Sam Jones) and utilised Petal PR to help with media coverage.

“In a similar vein to our innovative MatchMaker tool, we wanted to make the clearing process as fun, reassuring and engaging as possible so embarked on this unique and disruptive marketing campaign," said Associate Director of Marketing Hannah Burchell. Whilst it was entertaining, it also ensured that students who enrolled were well suited to us and ultimately found the right course for them. This award recognises the hard work of the whole marketing team at Salford who helped make the campaign so successful.”

This really is a monumental achievement and will no doubt sky rocket Tuna Fish Media to higher heights than they are currently at. A huge well done from all of us here at JCI Manchester! 

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4th May, 2017

JCI Manchester Members just keep on astounding us! This week saw Phoebe Benta, our charity director who has recently launched the North West Charity Awards https://northwestcharityawards.co.uk/, appear on the radio to talk about her latest venture. For Phoebe, the aims of the awards are as follows...

"To promote and raise awareness and profiles for our charities and not-for-profit organisations. To honour, recognise, celebrate and promote outstanding professionals and best practices within our charities. The awards are aimed at recognising and showing appreciation to charities, social leaders and individuals across the sector who have made a positive impact; giving opportunities, refuge, care and guidance for some of our community’s most affected."

 It is a fantastic idea and Phoebe can 100% rely on the support from the JCI Manchester Chamber. We wish her all the best with her endeavour! If you know of anyone running a charity or community programme in the Cheshire, Manchester, Liverpool, Lancashire and Cumbria areas plese send them to the website >>> HERE

You can listen to her interview on BBC Radio Manchester here (1 hour 9 minutes and 23 seconds in) - http://www.bbc.co.uk/programmes/p050f6ss

You can listen to her interview on BBC Radio Lancashire here (3 hours 10 minutes in) - http://www.bbc.co.uk/programmes/p050fddn

 

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4th May, 2017

Celebrating 2 of our fantastic New Board Members...
by Simon Anderson on May 4, 2017 08:59

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Celebrating 2 of Our fantastic New Members…

JCI Manchester has always been extremely lucky with the kind of member we attract. Ambitious, hard-working, and creative people who despite having very demanding full time jobs still find the time to go above and beyond for their JCI Chamber!

Vicky Biggs: Joined January 2017...

Vicky is a full time solicitor working for a company called Myerson’s in Altrincham. Since joining she has thrown herself into absolutely everything going. She immediately joined the 4 strong membership team being instrumental in event follow-up and with signing up corporate members. Her work place are so impressed that they are now seriously considering coming on as corporate members themselves. She has also put herself forward to be part of the Manchester Young Talent Awards organising committee which is no small task

She is also well and truly getting involved with what is without a doubt one of the greatest making use of the best selling points of JCI – the international scene! Early on in the year she applies for a senate bursary which can be used at any international event (probably World Congress!). As well as this she will be attending the European Multi-Twinning Weekend in Edinburgh this weekend, equipped with two bottles of Manchester’s finest Gin (Manchester 3 Rivers) and addressing all the attendees on behalf of the UK. Not bad for 4 months of involvement! Keep up the good work Vicky, it’s great to have you on board – excited to see everything you’ve done by the end of the year!

 

Cheryl Hill: Joined January 2017...

Cheryl has been nothing short of a life-saver! JCI Manchester has had no finance director for while leaving it with the president to sort out. You can imagine my delight when Cheryl put herself forward for the role. Leaving the role with this year’s president would have been a disaster of epic proportion. Thank God Cheryl stepped up. Since taking on the role she has well and truly taken control of the Chamber’s finances, ensuring we aren’t over spending, and doing some future planning to create a buffer fund for the future to ensure the chambers longevity. She too has joined the MYTA organising committee and is an integral part given her role as organiser for the Forever Manchester Charity birthday dinner this year which raised a total of £46,000. No small achievement.

She, like Vicky is throwing herself into all aspects of JCI life. This morning she received the excellent news that she has secured a place at the JCI European Academy in Sweden. A 5 day European level leadership academy where people from across Europe (who traditionally are incoming presidents) are trained in all elements of leadership in JCI. Again, it’s great to have you on board and look forward to seeing all that you achieve in 2017 and beyond!

This isn't to say that the rest of the board aren't doing brilliant work as well! Like I mentioned we are extremely lucky in Manchester to have a really passionate group of individuals, all of whom contribute to the efforts of everything that goes on in JCI Manchester! Keep up the good work everyone and lets keep the momentum going! 

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